About.
Obelisk Sports was founded on the belief that sport’s greatest power lies not just in moments won, but in people elevated. We are a team of passionate sports professionals, creative strategists, and commercial thinkers, committed to guiding talent, brands, and properties through complex landscapes with clarity, trust, and measurable impact.
With expertise spanning talent management, brand strategy, property, concierge services, risk management, and media (through our sister agency Merlin Media), we deliver full-spectrum support under one roof - tailored to the unique needs of each client.
Our Values
At Obelisk Sports, our core values are ingrained in every aspect of our operations. TRUST, INTEGRITY, RELIABILITY, and FLEXIBILITY are not just words; they form the very DNA of our operating ethos.
Trust.
We understand that trust is the foundation of any successful relationship, which is why we prioritise building and maintaining trust with our clients, partners, and team members alike.
Integrity.
Integrity guides our actions, ensuring that we always operate ethically and transparently, even when faced with difficult decisions.
Reliability.
Reliability is paramount in our commitment to delivering exceptional service and results consistently. We strive to be a dependable partner that our clients can rely on, no matter the circumstances.
Flexibility.
Flexibility allows us to adapt to the ever-changing needs of our clients and the industry, ensuring that we can navigate challenges and seize opportunities with agility and efficiency
Together, these core values shape our approach to every project, partnership, and interaction, driving us to uphold the highest standards of professionalism and excellence. At Obelisk, our values are not just words on a page; they are the guiding principles that define who we are and how we operate.
