Define your brand.

Secure Your Legacy.

Obelisk (Noun) Obe•E•Lisk
A tall stone column with four sloping sides,
made to honour a special person or event.

Welcome to Obelisk Sports Agency, where we honour excellence and deliver results.

Obelisk Sports connects talent, brands, rights-holders, and media platforms to create meaningful impact. We specialise in building bespoke partnerships and opportunities that drive measurable results - empowering athletes to excel, brands to grow, and properties to unlock their full commercial potential.

Our Services

Here’s how we help you succeed:

Talent

Managing and developing elite athletes through personalised career guidance, contract negotiation, brand building, and performance-linked earning structures, including bespoke insurance-backed solutions.
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Brand

Crafting authentic sports brands that resonate with fans and partners, combining strategy, creative storytelling, and content production through our sister agency, Merlin Media.
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Property

Maximising the value of sports properties with strategic sponsorship, activation, and rights management - including performance-based structures that enable long-term, mutually beneficial partnerships.
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Concierge

Delivering premium, personalised lifestyle, travel, and operational support, from daily logistics to event access, hospitality, and holistic wellness services.
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Risk Management

Helping athletes, clubs, and partners navigate uncertainty with bespoke, fully underwritten insurance solutions - protecting budgets, incentivising performance, and unlocking opportunities that would otherwise stall.
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Merlin Media Agency

Our sister agency provides full-service media, content, and influencer solutions, producing high-quality storytelling that amplifies brands, properties, and talent.
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